The purpose of signals is to proactively notify you about important changes in user behavior so you don't have to manually dig through reports. By automatically surfacing issues and opportunities, Novus helps you quickly understand what is happening in your product, why it matters, and where you should focus your efforts to improve the user experience.
Signals are automatic, data-driven alerts about your product's performance. Novus analyzes your data, such as funnel drop-offs and metric trends, to highlight areas that need your attention. You can view overall performance through key metrics, review specific signals linked to pages or features, and let Novus investigate and propose fixes for you.
Key metrics give you a quick summary of your top-level product performance. These include data points like visitor counts or feature adoption rates. Each metric displays its current value, a brief context summary, the trend direction (up, down, or flat), and the percentage change compared to the previous timeframe. This helps you monitor the overall health of your product at a glance.
Signals categorize specific patterns in your product into three types:
Each signal is assigned a priority (high, medium, or low) and is linked to the specific pages, features, or funnels it affects.
When Novus detects an issue or an opportunity, you can initiate an investigation to find the root cause and generate an actionable plan. Novus analyzes the data on your behalf to propose specific code or configuration changes.
Note: Informational insights cannot be investigated.